The Kinetix Group

Graphic Design

AI in Graphic Design: Unleashing Creativity or Stifling Imagination?

As a creative and graphic designer whose primary role is to create visuals that drive revenue for business clients, I’ve found myself at the intersection of innovation and tradition (once again). Artificial Intelligence (AI) has made significant inroads into the creative industry, promising to be the ultimate ally of imagination. But is AI truly a

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Leveraging AI for Cutting-Edge Graphic Design, Branding, and Marketing Strategies

In the burgeoning era of artificial intelligence, graphic design and branding are undergoing a transformative shift. AI technology, with its unprecedented capabilities, has dramatically reshaped the creative industry. Today, designers and brands can harness AI’s power to enhance efficiency, drive personalization, and uphold brand consistency. This blog explores the symbiotic relationship between AI and graphic

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AI in Graphic Design

The AI Revolution Graphic design has dramatically changed once again. I once owned an agency with two full-time typesetters working on dedicated Linotype typesetting equipment (ninety thousand dollars a piece machines). One day I saw a commercial from Apple that showed a person running down the aisle of a conference room filled with people that

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Identity Evolution

Brand Identity Evolution Taking a look back at well recognized brand identities and what they look like today is a great way to see design trends and how they are applied. Many of today’s most recognized brand identities, from here after called logos, are almost unrecognizable from their origins. Apple Inc. is probably my most

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Creative Approach

The Esthetics of A Creative Graphic Design  I am often approached by potential clients having just had a frustrating experiences with a different designer. Somethings they can tell my why and sometimes not. Often, they are not able to decern whether their frustration is with the designer, the designs or both. I do know that

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